Sans Serif font design conveys simplicity and minimalism. The difference between Serif and Sans Serif fonts For instance, Serifs are becoming a fresh trend on e-commerce platforms. Some less formal businesses may also benefit from using Serif fonts in their websites’ designs. They meet the style of the financial sector and large enterprises. So serif fonts will be a great choice for more traditional business brands. They are respectful and resemble classical texts of books and printed publications. Serif fonts’ design represents reliability, a serious approach, and a formal style of your site. However, both font families are actively used across the web. There’s a common stereotype that some famous Serif fonts are old-fashioned while Sans Serifs represent more up-to-date content. The main difference between Serif and Sans Serif lies in the message they deliver to support your brand identity. Well-known examples of Sans Serif typefaces are Arial, Helvetica, and Calibri. Sans Serif fonts have letters with clean lines. In this article, we’ll cover the best serif fonts for body text and tell you more about how you can use them in your products. Nonetheless, there are a lot of others you may be unfamiliar with. The list of classic serif fonts includes Times New Roman, Riven, and Bergamo. There are plenty of examples of fonts you can use for different purposes. However, a lot of popular serif fonts also happen to work great for digital products or websites, logos, posters, etc. Nowadays, you can often notice serif fonts in books, newspapers, or magazines. Sometimes people call them “little feet” or “hooks.” Serifs first appeared in ancient Roman square capitals and became quite popular with the printing press discovery. Such fonts contain small extensions at the ends of a letter’s vertical and horizontal strokes - serifs. What is a Serif Font?īefore we get to the main point, let’s clarify where serif fonts got their name from. Dive in to get familiar with these finest examples of Serif fonts that can make your website balanced, solid, and user-friendly. This post will focus on Serif fonts’ family to introduce the best options among hundreds of existing ones. So to ensure the chosen font delivers the right message, look for a perfect fit. But if the font is chosen incorrectly, you will immediately see the difference. This role may not seem so noticeable against other web design elements. The website’s typography reflects your brand’s image and should harmonize with the whole interface environment. Illustration by Julia Hanke for Fireart Studio But what about typography? It also has a powerful effect on how visitors perceive your site. Talking about branding, style, and sophisticated design, we usually mean graphics, animations, and interface intuitiveness.
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